Trade Insider: Yamaha CEO Turns into IMMA President


Little by little, Yamaha is creeping nearer to our trade’s world voice for sensible mobility – at the moment, particularly, contemplating Yammie’s CEO simply grew to become the president of the one group that exists to guard secure, sustainable, socially accountable, and economically viable choices for us riders. 

Protection from RideApart tells us that this 12 months’s Spring Congress noticed Yamaha Motor’s CEO -Eric de Seynes (EU) – elected to tackle the function of President for the Worldwide Motorbike Producers Affiliation (IMMA). 

The transfer accompanies an extra election of Johannes Loman to IMMA Vice Presidency, with each males representing the primary big-table transfer for IMMA since 2020. 

Yamaha's CEO has just become the President of IMMA until 2025. Media sourced from LinkedIn.
Yamaha’s CEO has simply turn into the President of IMMA till 2025. Media sourced from LinkedIn.

“My skilled profession within the service of bikes has given me many surprises and nice satisfactions – this election to the place of President of IMMA is a brand new one,” states de Seynes himself within the report.

“I succeed Rakesh Sharma (Government Director of Bajaj) with whom the switch was held in a particularly cordial environment.”

The person has a two-point goal on the docket for his 2023-2025 time period, with the primary being to “pursue efforts by way of the safety of customers,” and the second, to deliver bikes as much as code and put together them for decarbonization and modernization. 

See additionally

Motorcyclists revving through a highway tour. Media sourced from NMC.
Yamaha's CEO has just become the President of IMMA until 2025. Media sourced from RideApart.
Yamaha’s CEO has simply turn into the President of IMMA till 2025. Media sourced from RideApart.

“…our merchandise have many benefits (measurement, lightness, consumption and emissions, battery capability) and characterize a related resolution for society on this interval of environmental transformation, so long as we undertake the appropriate know-how in accordance with the makes use of,” finishes the brand new IMMA President. 

With Yamaha persevering with the dash towards carbon neutrality (and sure members of the EU already reneging on their electric-happy timelines), we look ahead to seeing how the trade continues evolving for her riders. 

*Media sourced from LinkedIn, RideApart and Wikipedia*