Polaris has launched a brand new on-line market for getting and promoting Indian bikes and different Polaris merchandise. The Polaris Xchange portal permits clients to do all of their purchasing on-line, with entry to 1000’s of powersports autos throughout a community of collaborating dealerships. The Xchange additionally contains merchandise from throughout the corporate’s powersports portfolio, together with Indian, plus Polaris’ ATVs, side-by-sides, snowmobiles, and Slingshot auto-cycles.
{The marketplace} displays evolving purchasing habits that sees customers do an increasing number of of their analysis on-line. By means of the Polaris Xchange, clients can seek for a automobile, pull up historical past and situation stories on pre-owned fashions, store for equipment, decide trade-in worth, and prequalify for a mortgage, all on-line with out having to set foot in a dealership. All that must be executed in particular person is signing the paperwork. Clients can then organize for the autos to be picked up on the dealership, or have it delivered (although the supply possibility relies on native legal guidelines and seller participation).
“We’re always infusing new methods of considering and utilizing our data of the powersports buyer to assist advance our business, introduce new folks to powersports and improve the expertise for our house owners and riders, and Polaris Xchange is one other instance of that business management,” stated Vic Koelsch, senior vice chairman, chief digital and data officer at Polaris. “Polaris Xchange simplifies the purchasing course of for purchasers, permitting them to do many of the course of on-line earlier than visiting their native dealership to signal the paperwork.”
The Polaris Xchange is a response to Harley-Davidson’s H-D1 Market, however it takes the concept a number of steps additional. Launched in 2021, H-D1 is Harley-Davidson’s portal for searching for pre-owned bikes, providing a big selection of listings by accessing the inventories of lots of of collaborating dealerships throughout the U.S.
The place Polaris’ market differs is in providing each pre-owned autos in addition to model new ones. Polaris additionally presents a three-day return program on pre-owned autos. If clients should not happy with their Polaris Xchange buy, they might submit a return request on-line inside three days, and return the product to a dealership inside the subsequent 24 hours. Polaris will then present a full refund, minus supply charges and a $199 restocking price.
Individuals can even promote their autos via the Polaris Xchange. After submitting an outline of the used automobile together with a number of pictures, sellers can then obtain an estimated trade-in worth vary, in addition to an upfront supply. After agreeing to a deal, sellers can then drop their autos off at a seller or have it picked up (once more, depending on seller participation.)
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